Jessica Martin, Ed.S, is a dental consultant, dental practice co-owner, and licensed school psychologist who with her husband, Dr. Tony Martin, DDS, run a successful dental practice in Eau Claire, Wisconsin. When the couple took over the practice in 2010, they had trouble standing out in a crowded market and needed to find a way to attract more patients to their office.
After 17 years of studying and working in psychology, Jessica came to the realization that many people avoided the dentist and even had dental anxiety due to sensitivities to sensory stimulation. This led Dr. Martin and Jessica to implement dental spa techniques to their practice in 2014. The results have been stunning for patients and the business alike. Patient referrals quickly climbed, and appointment cancellations dropped drastically. In three years time, monthly new patient numbers did not double, did not triple, but actually quadrupled, and their patient retention is better than ever.
Through the development of consistent processes and team leadership and training, Jessica has led the practice to fully realize the tremendous benefit of techniques that calm the sensory system and make for an exceptional dental experience. Subsequently, her consulting practice, Martin Management LLC, was launched to share this valuable transformation with other dental offices so they, too, can transform their business as well as drastically improve their patients’ dental experience – taking the dread out of dentistry.
Jessica has been featured on WEAU Channel 13 News, on the Dentalpreneur Podcast, on the Dental Marketing Guy YouTube channel, at the Vivid Progression dental conference in the Bahamas, and at the Star of the North dental meeting in St. Paul, MN.
Jessica is looking for any warm connections to dental office owners as well as speaking opportunities. Her speaking link is attached for information on the topics she loves to share: